Clean Values
The values we already share in our families and cultures - honesty, respect and fairness. When we practise these in our daily lives, we strengthen trust and harmony across our nation.
Let us build a Clean Malaysia together
Through clean values, a clean society and a clean environment, we can create lasting change for the future of our children, grandchildren, and the generations to come.
Why It Matters
Corruption hurts us all
It raises the cost of living, reduces opportunities, and weakens trust. Malaysia today sits midway on global trust rankings, not the cleanest, not the most corrupt, but not where we aspire to be.
Enforcement alone is not enough. Real change begins in the small, everyday choices we make – the values we uphold, the way we lead, and how we treat each other.
When we choose integrity, even in our smallest decisions, we help build a cleaner, stronger Malaysia.
About KMC
A Clean Malaysia built by
Malaysians
Keep Malaysia Clean builds on national values, from the principles of Rukun Negara to Madani, and belongs to every Malaysian. It brings together three pillars.
Clean Society
Simple, everyday actions that build trust in our communities. By looking out for one another, we create neighbourhoods and organisations where integrity shapes the way we live.
Clean Environment
Caring for our natural spaces and built environments. A clean environment reflects our values and creates pride in our shared home.
We already live by these principles every day. Keep Malaysia Clean simply unites these individual acts together as part of a national effort to shape a Malaysia that endures on trust, respect and responsibility.
Vision
An Open Invitation
Keep Malaysia Clean is about working together on a shared hope. It is not a single program but an opportunity where Malaysians are invited to contribute their ideas and traditions of integrity.
01.
Voluntary participation
Join in freely, as an individual, family, community, or organisation.
02.
Complementary efforts
KMC does not replace what is already being done. It supports and connects existing value based programs.
03.
National aspirations
KMC is built on Malaysia’s own values, from the principles or Rukun Negara, to the vision of Madani.
04.
Global standards
KMC is aligned with global frameworks such as the United Nations SDGs, ESG Standards and anti-corruption conventions.
Meet the Team
Different Voices, One Purpose
As members of the independent Consultative and Corruption Prevention Panel (PPPR) of the Malaysian Anti-Corruption Commission, we bring perspectives from education, law, science, governance, business, entrepreneurship and media but share one purpose: to stand with Malaysians to build a nation free from corruption.
Datin Yasmin Ahmad Merican, PPPR Chair
Strategy & Governance Practitioner
Institutional transformation expert and former partner of global audit and consulting firm
Prof. Emerita Datuk Dr. Asma Ismail
Bioscientist & Microbiologist
University leader and scientist,Vice Chancellor, former Director General and advisor on higher education
Dato’ Lee Heng Cheong
Law consultant & Arbitrator
Former Court of Appeal judge with wide experience in law and arbitration
Prof. Dr. Sarjit Singh Darshan Singh
Social Anthropologist
Professor and researcher in anthropology and sociology
Tn. Hj. Ali Hassan Mohd. Hassan
Business Entrepreneur
Entrepreneur and mentor, advisor to SME and youth enterprises
Prof. Dr. Haidar Dziyauddin
Professor of Law. Media and Human Rights Advocate
Academic and former university rector specialising in law, rights and integrity
En. Kamaruddin Mape
Media Personality
Journalist and communications practitioner with extensive experience in broadcasting and news
Together for a Clean Malaysia, where every bright smile is part of a cleaner future
Volunteer
Start Your Clean Malaysia Journey
Each of us can make a difference.
Here is how you begin.
As an individual
Define, own and act on your vision of a Clean Malaysia. Reflect on your choices and share your aspirations with family and friends.
In your community
Protect shared spaces. Strengthen neighbourliness. Foster environments where integrity endures.
Through your organisation
Bring clean values into schools, businesses, and communities - multiplying the impact of education, governance, and community programs.
Join Clean Malaysia
Keep in touch as we grow. Get updates, insights, and ways to support a cleaner Malaysia in your community.
